integrated marketing

Amazon Knows What You Buy. And It’s Building a Big Ad Business From It.

https://www.nytimes.com/2019/01/20/technology/amazon-ads-advertising.html Image Credit Michael Waraksa By Karen Weise Jan. 20, 2019 SEATTLE — When a chain of physical therapy centers wanted new patients, it aimed online ads at people near its offices who had bought knee braces recently on Amazon. When a financial services provider wanted to promote its retirement advisory business, it directed ads to people […]

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Rhycom Sponsors and Attends Kansas City Sports Commission Awards Banquet

Rhycom was once again honored to be a Silver Level Sponsor of The Kansas City Sports Commission Awards Banquet held on April 27. The sold-out event of more than 1,000 people recognized and honored outstanding individuals for their contributions and accomplishments in sports. Winners of this year’s event are listed below: Coach of the Year […]

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Rhycom Partners with Bill Barr & Company

Rhycom had the pleasure of working with Bill Barr and Company, a leading national provider of commodity ingredients for the the animal feed and pet food manufacturing industry. We updated their online brand with a new UI (User Interface) and UX (User Experience) design and convenient content management system. “It is always satisfying to help […]

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How Email Marketers Are Embedding Video

https://www.emarketer.com/Chart/Share-of-Embedded-Marketing-Email-Videos-North-America-by-Format-June-2015-Aug-2016-among-campaigns-analyzed-by-Liveclicker/199757   About 22% of US marketing practitioners plan to add HTML 5 video this year. Digital video has been among the fastest-growing ad formats for the past several years, and digital video viewing has only become more popular among consumers. It’s unsurprising, then, to see email marketers getting on board with video. According to […]

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