marketing

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2019 Marketing Trends

11 Digital Marketing Trends You Can No Longer Ignore in 2019 By Nidhi Dave As 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. There may have been a time when you could’ve dismissed artificial intelligence or visual search as gimmicks from the latest […]

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Bottling Nonconformity

By Alyssa Ruane Why Trailblazers Are Not Typically Accepted At First Think about Elvis Presley. Before he was lauded as the “King of Rock and Roll,” the police told him that he could not swing his hips onstage. His dance moves were so offensive that 1956 newspaper headlines announced that he would have to clean […]

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5 Reasons Why You Should Use Influencers

It’s time for your company to take advantage of influencer marketing. So what exactly are influencers? We’ll tell you. Influencers are social content creators with a large following who know how to connect with and build digital audiences. They are key assets to marketers. In fact, influencer marketing has become such an integral part of […]

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Rhycom Named One of the Fastest-Growing Companies in Kansas City

Rhycom was selected to the Ingram’s Corporate Report 100, Kansas City’s fastest-growing companies for 2017. The list was recently published in Ingram’s magazine and on their website. Rhycom was fortunate to be named to the list in 2016 as well. “We have been very fortunate to work with a lot of great organizations over the […]

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Thomas McGee chooses Rhycom

Rhycom was recently tapped to partner with the insurance brokerage firm on the rebrand of their historic 107 year old company. Thomas McGee, founded in 1910 is one of the midwest’s premier risk management companies. Rhycom will provide strategy, research, branding, website development and advertising. “It was really exciting to be chosen by Thomas McGee, […]

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WorkView Website

Rhycom Partners with WorkView

We have had the privilege to partner with WorkView on the development of their website. WorkView is a SAAS provider of enterprise work management solutions with a core offering that enables people to better manage their workload by driving exceptional communication, visibility and accountability.  We encourage everyone to browse their website and take advantage of their product […]

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How Email Marketers Are Embedding Video

https://www.emarketer.com/Chart/Share-of-Embedded-Marketing-Email-Videos-North-America-by-Format-June-2015-Aug-2016-among-campaigns-analyzed-by-Liveclicker/199757   About 22% of US marketing practitioners plan to add HTML 5 video this year. Digital video has been among the fastest-growing ad formats for the past several years, and digital video viewing has only become more popular among consumers. It’s unsurprising, then, to see email marketers getting on board with video. According to […]

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WorkView Taps Rhycom

WorkView, a cloud based provider of enterprise work management solutions has hired Rhycom to assist them in developing their brand, website, video and digital advertising strategy and implementation. “We couldn’t be more excited to partner with WorkView and Mark Williams, their CEO.  Mark brings a world of experience to WorkView from his time as President and COO at Optiv, previously […]

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Spoiler Alert: A Playbook for Marketing in the Era of Live Media

GE Spends 92% of Its TV Ad Budget on Live Programming Like the Oscars By Linda Boff. Published on February 24, 2016 http://adage.com/article/guest-columnists/spoiler-alert-a-playbook-era-live-media/302791/?utm_campaign=SocialFlow&utm_source=Facebook&utm_medium=Social When the first Academy Awards were announced in 1929, a scant few hundred people viewed the 15-minute ceremony. Today, the Oscars are a must-watch event drawing millions of TV viewers and social […]

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