Insights 

Watch our video to see how we did last year. It was an unprecedented year, and we are grateful to everyone who made that possible. Want to know what we're looking forward to in 2023? Stay tuned or get in touch.

The November 8th general election is fast approaching, and you can’t turn on the TV without seeing a political ad or multiple political ads. The political advertising window opened on September 10th and will continue to flood the airways until election day on November...

Rhycom is a marketing firm, built for business today, that succeeds by continually doing what is right for our clients. In today’s complex and ever-changing world, we help businesses uncomplicate the complicated. We cut to the chase, and we get down to business. In...

Rhycom and our partner, Mayblack Media Consulting, are proud to welcome JoMarie Bertoncin as Director, Media Services, and Tricia Stephens as Strategist, Media Services. Regional, national and international media planning and buying is a strength at Rhycom, and we...

Srinivas Narayanan, the director of Facebook AI, said “If a picture is worth a thousand words, a video is a library.” As social media continues to evolve, businesses need to adapt to it. Video marketing is becoming the leading form of advertising, producing the most...

Media is often measured in target rating points (TRPs), impressions, view-ability, as well as other metrics. These are important data to collect in order to determine if your campaign or marketing efforts are strong enough to make an impact on your target audience....