by Aimee Viall | Nov 9, 2020 | Business Today
Everything You Need to Know About Logo Packaging At Rhycom, we specialize in brand development—and, yes, that includes logos. We’ve created a lot of them! So, we know that once you have fallen in love with that perfect new logo, it isn’t time to relax quite yet. Don’t...
by Aimee Viall | May 18, 2020 | Business Today
Ten-to-fifteen years ago the idea of sustainable marketing could have been summed up by the catchphrase “going green.” Businesses were going paperless, reducing waste, limiting power usage, and using recycled products. The impact of business on the ecosystem was...
by Aimee Viall | Sep 3, 2019 | Business Today
How does a designer really go about choosing a color palette for their brand? How do we as designers explain that there really is strategic thinking behind our decisions and that it’s not just personal preference or subconscious decision? I will start by saying that a...