Eight franchises to fifty markets.
The Challenge
The franchises use a wide range of organic and paid resources to generate leads, jobs, and revenue. Our challenge is helping 1-800-GOT-JUNK? franchises use television to increase sales call growth and revenue. This is a business built on direct response; the typical franchise partner books appointments within a two–to three-day window.
We plan and buy media for over 50+ US markets, from San Francisco, Las Vegas, Houston, Denver, St. Louis, to Philadelphia, New York, Orlando, and many cities in-between.
Our Approach
With a target demographic of W35-64 and A35-64, traditional television is still an excellent option. Our intimate knowledge of the TV space, buying tactics/strategy and weekly reporting/monitoring is generating strong results for markets as large as Philadelphia and as small as Birmingham, Alabama. We’ve made it our mission to understand the inner workings of our franchise partners and to provide real-time business intelligence to achieve significant year-over-year growth.
We began by meeting the needs of eight 1-800-GOT-JUNK? and You Move Me franchises. Over a 7 year span, the partnership has grown to over 50 U.S and Canadian markets, helping drive double-digit growth with our franchise partners.